Key Product Selling Point

Lengthens, curls, volumizes, lifts, and separates lashes for a dramatic effect.
Jet-black, long-wearing formula that won’t smudge or dry out.
Specially designed brush reveals lashes you never knew you had.
Provides a bold and defined look that enhances the eyes.
Suitable for all-day wear, perfect for any occasion.

Detailed Product Description
Benefit They’re Real! Beyond Mascara is a transformative mascara that delivers dramatic results by lengthening, curling, volumizing, lifting, and separating your lashes. This mascara features a jet-black, long-wearing formula that ensures your lashes stay bold and defined without smudging or drying out throughout the day. The innovative brush design is crafted to reveal lashes you never knew you had, enhancing the natural beauty of your eyes with a striking finish. Whether you’re heading to work or a night out, this mascara provides the perfect touch of glamour to complete your look.

Direction for Use
Apply the mascara from the base of your lashes to the tips, using the specially designed brush to lift and separate each lash. For added drama, wiggle the brush at the base of your lashes and sweep upwards. Repeat as needed for your desired level of volume and length.

Ingredients
Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium EDTA, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, BHT, Sorbic Acid. [+/-: Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Titanium Dioxide (CI 77891)].

Product Warnings
For external use only. Avoid direct contact with eyes. If contact occurs, rinse thoroughly with water. Discontinue use if irritation or rash develops. Keep out of reach of children. Store in a cool, dry place away from direct sunlight.

Product Description

Specifications

Reviews

Benefit They're Real! Beyond Mascara 8.5g

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